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  • 21/11/2009

    ‘DREAMING OF A MAGICAL FUTURE’ – EJF’s COLLECTION OF EXCLUSIVE DESIGNER ETHICAL TSHIRTS AVAILABLE FROM DECEMBER AT CHICA!!!

    Luella Bartley Designed Tshirt 
    Luella Bartley

    Alice Temperley Designed Tshirt

    Alice Temperley

    Zhandra Rhodes Designed Tshirt

                                                                    Zhandra Rhodes        

    The ‘Best of British’ designers, Luella Bartley, Alice Temperley and Zhan
    dra Rhodes have designed
    exclusive t’shirts for the Environmental Justice Foundation’s (EJF) work raising awareness of forced child labour and the ecological devastatioin associated with cotton production.

    Using the theme of ‘childhood, lost innocence and hope’ the combination of colour and crisp Black & White makes up the gorgeous 2010 collection which is set to follow the success of previous designs donated by Allegra Hicks, John Rocha, Giles Deacon, Christian Lacroix, Betty Jackson and Katharine Hamnett.

    Loved by models, celebritites and highlights of fashion weeks internationally, the must have t-shirts are produced on organic and farily traded cotton and printed using organic certified inks. All proceeds raised by EJF from the sale of the t-shirts go to support the charity’s valuable work finding lasting solutions to environmental and human rights crimes and defending our credible planet



    Juliette Williams of EJF says
    “Even in tough economic times, our buying power can be a force for
    goods. Choosing organic and fairly traded cotton actively supports communities in some of the world’s poorest nations, where fair and equitable trade to the West can literally mean the difference between life and death.”

    Awarded Glamour and Elle “Designer of the Year” Alice Temperley says “ I wanted to make this T shirt to help those poor innocent  children with no way out, no dreams of their own and in order to highlight the chronic and severe exploitation across the industry.”

    Alice

    EJF supporter Sophie Ellis Bextor says “As a mother, it is inconceivable to me that some of the world’s poorest children should be exploited for the sake of the clothes we wear in the West. The Environmental Justice Foundation is making real change in the fashion industry and beyond. By buying EJF’s gorgeous t-shirts you can lend some stylish support to a fantastic cause”

    The 2010 collection will exclusively go on sale in Chica, Westbury Mall, Dublin 2 and online at  www.chicaboutiqueonline.com from December 2009.

    All T shirt styles designed by Luella Bartley, Zhandra Rhodes and Alice Temperley retail at just €35.00.

    Luella Tshirtzhandra tshirt 
                    Irina Lazareanu                         Liu Wen

    photographed by Eric Guillemain (all images must credit photographer and EJF’s website www.ejfoundation.org)